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CISCO: Cisco Showcases Innovative "Connected Life - Deliver More" Solutions at SCTE Cable-Tec EXPO 2008

/noticias.info/ SAN JOSE, CA, June 23, 2008 - Cisco announced today it will display scalable, end-to-end network technologies at SCTE Cable-Tec EXPO, June 24-27 in Philadelphia to help leading service providers become "experience providers" as they capitalize on the delivery of the next-generation of digital media.

Some of the Cisco® products, platforms, applications and expertise that will help to enable experience providers to capitalize on new innovative service solutions and unique business opportunities include:

* Bandwidth Enhancement to Scale the Network

o Switched Digital Video/Addressable Advertising - Only SDV includes real time viewership measurement to maximize advanced advertising efforts.

o QAM Sharing - Video and data capabilities of the Cisco RF Gateway Series, and the bandwidth benefits of sharing QAMs for video and data.

* Bandwidth Modeling Tool

o Defining the real-world bandwidth impact of service delivery decisions.

* Bandwidth Enhancement for HFC Upgrades/Node-Splitting/Optics

o Multi-Wavelength - Use multiple 1310 nm wavelengths to carry unique content over a single fiber to deliver more broadband services without installing new fiber.

o Prisma® DOCSIS-PON - Future-facing FTTH network for easy deployment within a cable operators existing HFC plant.

o Digital Services Access Manager/DSAM - Supports analog-to-digital conversion within MDUs in an "all digital" environment.

* Connected Home Components and Demonstrations

o Set-Tops - Cisco next-generation set-tops and IP Services Gateway lay the foundation of the home network to provide subscribers with access to more content on more devices; support for tru2way and DTV transition initiatives, as well as MPEG-4 AVC, MoCA and expanded storage options.

o Cross-Platform Content Delivery System (CDS) - Delivery of an increased quantity of content sourced via syndication from external content providers and media companies to the subscriber.

* Video Quality and Bandwidth Utilization Solutions - MPEG-4 AVC Encoding, Transcoding and Decoding solutions to help cable service providers deliver efficient, high-quality transmissions of MPEG-4 AVC broadcast streams to legacy MPEG-2 set-tops.

* Business Services - Addressing new market opportunities with SMB Voice Solutions, Prisma IPTM optical transport solutions for cellular backhaul and high-bandwidth commercial customers and Ethernet over DOCSIS.

* End-to-End DOCSIS® 3.0 Components and Demonstrations - IP video, data, voice and wireless solutions, including DOCSIS 3.0 CMTS and Cisco voice/data modems and wireless gateways.

Topics for Cisco speaker sessions will include a wide array of subject matter experts on various topics including: "IP for Video Heads", "Not All WDM Systems are Created Equally", "Metro Ethernet Service over DOCSIS" and "RF to IP: The Top Most Common DOCSIS® Killers and How to Identify Them". Read more about all of the sessions, the participating experts and time/location for the events on the Cisco SCTE Cable-Tec Expo 2008 Web page.

*To arrange an interview or booth visit with Cisco executives at SCTE Cable-Tec EXPO 2008, contact Sara Stutzenstein at stutzes@cisco.com.

Cisco @ SCTE Cable-Tec EXPO
Exhibit and Conference
June 24-27, 2008
Pennsylvania Convention Center
Philadelphia, PA
Booth 550
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